The What Car? Car of the Year Awards is one of the most eagerly anticipated events in the automotive calendar, valued by carmakers for the impact recognition can have on vehicle sales and brand identity.
With the What Car? Safety Award, Thatcham Research has long celebrating the carmakers who put safety top of the priority list. Over the years the progression has been remarkable. Where once the mere presence of technology like Autonomous Emergency Braking was a positive factor, today nearly all the cars tested by Euro NCAP in 2019 have the potentially life-saving system fitted as standard.
Now Thatcham Research, for the first time, is sponsoring the coveted Technology Award too, zoning in on pioneering technologies that are not only innovative by today’s standards but will also establish new platforms for the future.
Visit our Safety and Technology Award webpages to find out more.